Excel Tire Gauge President & CEO Jay Nelson Selected to Serve on 2026 NACS Retail Engagement Committee
Nelson brings more than 25 years of experience in digital tire calibration innovation and convenience retail expertise
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Nelson brings more than 25 years of experience in digital tire calibration innovation and convenience retail expertise to his new role with NACS
WARWICK, RI, UNITED STATES, October 27, 2026 /EINPresswire.com/ — Excel Tire Gauge, a U.S. manufacturer and leader in digital tire calibration technology, is proud to announce that President & CEO Jay Nelson has been selected to serve on the 2026 NACS Retail Engagement Committee.
NACS is a member-driven organization representing the global convenience and fuel retailing industry. Through its committees, events and industry initiatives, NACS brings together leaders from across convenience retail to share knowledge, build connections, and address issues affecting the industry.
For Nelson, whose expertise spans more than 25 years building Excel Tire Gauge and working alongside convenience and fuel retailers across the United States, the appointment provides an opportunity to engage directly with industry leaders and bring a supplier and manufacturer perspective to broader industry conversations.
“It’s an honor to be selected to serve on the 2026 NACS Retail Engagement Committee,” said Jay Nelson, President & CEO of Excel Tire Gauge. “The convenience retail industry has been an important part of Excel Tire Gauge’s story from the beginning. I’m looking forward to working alongside other industry leaders, hearing their perspectives, and contributing what we’ve learned from more than 25 years of working directly with retailers across the country.”
More Than 25 Years Serving Convenience Retail
Nelson founded Excel Tire Gauge in 1999 after recognizing an opportunity to introduce automatic digital tire calibration technology to the U.S. market.
Since then, Excel Tire Gauge has grown into a nationwide provider of digital air machines and tire calibration solutions for convenience stores, gas stations, and other automotive-related businesses, with convenience retail remaining a core part of the company’s business.
Working directly with retailers has given Nelson and the Excel Tire Gauge team firsthand insight into how the forecourt continues to evolve. Equipment reliability, cashless payments, changing consumer expectations, and the growing importance of the overall customer experience have transformed what operators expect from the services surrounding the fuel pump.
Under Nelson’s leadership, Excel Tire Gauge has continued to develop its technology and service programs in response to those changing needs.
Bringing a Supplier and Manufacturer Perspective
NACS brings together retailers and supplier companies serving the convenience retail industry, creating opportunities for different sides of the industry to exchange ideas and perspectives.
For Nelson, maintaining that dialogue with retailers has been an important part of Excel Tire Gauge’s growth.
“As a manufacturer, some of our most important ideas have come from listening to the retailers we serve,” Nelson said. “They’re the ones interacting with customers every day and seeing firsthand how expectations are changing. Staying connected to those operators helps us build better solutions.”
That perspective has become increasingly important as convenience retailers look beyond the fuel pump and store to evaluate the entire customer journey. Services throughout the forecourt, including tire inflation, can contribute to a customer’s overall perception of a location.
Nelson’s appointment to the 2026 NACS Retail Engagement Committee gives Excel Tire Gauge another opportunity to remain connected to those conversations and to the retailers helping shape the future of convenience.
Continuing Excel Tire Gauge’s Industry Involvement
Headquartered in Warwick, Rhode Island, Excel Tire Gauge manufactures digital tire calibration equipment in the United States and works with convenience retailers ranging from independent operators to large, multi-state networks.
The company remains actively involved in the convenience retail industry through NACS events and other industry organizations, providing opportunities to connect directly with retailers, understand emerging challenges, and continue developing solutions around their needs.
Nelson’s selection to the 2026 NACS Retail Engagement Committee builds on that involvement and reflects Excel Tire Gauge’s continued commitment to the convenience retail industry.
About Jay Nelson
Jay Nelson is the founder, President & CEO of Excel Tire Gauge, a U.S. provider of digital tire calibration systems headquartered in Warwick, Rhode Island.
Nelson founded Excel Tire Gauge in 1999 after identifying an opportunity to bring automatic digital tire calibration technology to the U.S. market. Under his leadership, the company has grown into a nationwide provider of digital tire calibration solutions serving convenience stores and gas stations, car washes, tire shops, automotive service facilities, dealerships, fleets, and commercial properties.
Throughout his career, Nelson has focused on developing tire calibration solutions centered around accuracy, reliability, innovation and ease of use while building long-term relationships with retailers and operators across the United States.
About Excel Tire Gauge
Founded in 1999 and headquartered in Warwick, Rhode Island, Excel Tire Gauge is a U.S. manufacturer and industry leader in digital tire calibration technology.
Excel Tire Gauge provides tire calibration solutions for gas stations and convenience stores, car washes, tire shops, automotive service facilities, dealerships, fleets, and commercial properties throughout North America.
The company’s digital air machines are designed around accuracy, durability, ease of use, and long-term reliability, with solutions ranging from free-air systems and paid-air machines to customized air programs for multi-location operators.
For more information, visit exceltiregauge.com
About NACS
NACS is a member-driven organization serving the global convenience and fuel retailing industry. The organization provides industry knowledge, connections and issues leadership designed to support the competitive viability of its members’ businesses.
NACS represents both convenience retail operators and supplier companies serving the industry and provides industry resources, events, education, research and opportunities for engagement.
For more information, visit convenience.org.
Media Contact
Excel Tire Gauge
Warwick, Rhode Island
Lori Giuttari
Visual Thrive
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